Free content to help you write, publish, & profit from your expertise.

About Cathy

Cathy Presland, a former economist, has over two decades of experience across government, international organisations, corporate, business, and non-profits.

Best-selling author, mentor and highly-regarded trainer, Cathy is widely published, has over 15,000 students in her online training courses, teaches writing for The Guardian Masterclasses series, and is an engaging and popular speaker.

In her career as an economist Cathy advised governments and organisations around the world. She set up a micro-credit fund for women, negotiated European regulations, managed multi-billion pound economic programmes, and designed and led global anti-poverty initiatives.

She now works with experts and professionals who want to be known and be well-rewarded for what they do. She helps you write and publish your expertise, share your vision and make an impact with what you know.

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“Cathy…all I can say is WOW! I’m now a published author (digital, print, and almost audio!) and I’m incredibly grateful for your patience and expert guidance. You de-mystified the entire process, helped me focus on what really matters, and guided me to making wise business choices. My book, Marketing With A Heart, became a #1 Amazon Best Seller (in multiple categories) the same day it was released. People are reaching out for radio and podcast interviews, and I have new clients as well! Thanks again! The dream is now my reality.”

Ben Gioia

Speaker, Author, Coach,

“To me Cathy is a born talent when it comes to bringing out the best in others and inspiring them to uncover what they did not know they wanted. Cathy’s unique color is her lighthearted and brilliantly good humored approach to communicating when she speaks, writes or collaborates, which illuminates everything she does. She brings perspective while leaving the full space to the other party. Her self-confidence and her creative ambition underlie everything she does. One can feel her trust in the process itself. Her multifaceted knowledge and experience of business, coaching, strategic positioning, marketing, multimedia, social media and most things digital in parallel with her absolutely outstanding people skills, give her a broad perspective to draw from when developing or collaborating on projects. Solid. Brilliant. Intuitive. Authentic.”

Ulrika Simoneau

Interior Designer, Project Manager

“Cathy Presland is a fantastic business coach and mentor. She really knows her stuff and I found her help invaluable. She helped me clarify my book’s message and structure and even aligned my plans for the kindle book within my overall business strategy. Without her I would still doubt whether writing a book made any business sense for me. Cathy also helped me formulate a launch plan to maximise book sales, aim for best-seller rankings, and she already gave me ideas for my next book. Cathy gave me encouragement when I most needed it. And when I got frustrated because I had tried to cram three books worth of content into one book, she also helped me to concise the book down to make it manageable. Apart from that Cathy is just wonderful to work with. I can’t recommend her highly enough, and I hope I will work with her again in the future.”

Sandra Boehner

Author, Professional Food Blogger

“You were just wonderful and your talk was exactly what we were looking for. The feedback from your talk has been amazing. I am so grateful for what you did for us.”

Becky Ricards Small

Earlybirds Networking

Years experience

Ways to work with me

Writers helped

Being An Author Is More Than Writing A Book

I want to help you become an author and to share your message on a bigger platform. Whether you’re just starting on your author journey, or whether you’re an established expert, it is probably your desire to write that has brought you here. You want to know what it takes to become an author, to be published, and make a difference with your words. You are in the right place.


You want to put your ideas into an intelligent book. You have expertise and experience and want to use a book to position you, raise your profile, your fees, your credibility, and – ultimately – share your vision and inspire your reader.

You’re already successful, and now you want to expand; challenge yourself to show up more powerfully. You’ve seen other people do it, you know it’s possible and you’re ready.

You want to give a voice to your ideas, and grow your business at the same time. You’re driven by why you do what you do, and you balance heart and head; passion and strategy.

You are decisive and motivated. You know that you succeed by taking action. Thinking about a solution isn’t enough. You have to move – that’s when the magic happens.


I will help you take your ideas, write your book, publish, and create something tangible and powerful. That balance of strategic and creative is where I work best. And I love it.

I support your ambition whole-heartedly. I take that vagueness out of your head – and help you turn it into a well-structured book that will engage your reader and enhance your reputation.

Strategy. It comes back to understanding what drives you. There is more than one book and you need to choose the one that is right for you now.

I am a teacher, a mentor and a writer. I don’t do it for you (or at least rarely), but when we connect in one of my courses, or my small group training, you get my unparalleled support to write the best book you can. I will help you take that next step, help you become an author.

If you’d like to find out more about how you can become an author, write your book, raise your credibility, then join the insiders and get exclusive updates!